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  • Contains 1 Component(s) Includes a Live Web Event on 02/22/2023 at 1:00 PM (EST)

    Black Americans share a rich and enduring connection strengthened by an inextinguishable sense of pride. But this audience is not a monolith, especially when it comes down to their experience as travelers. Join us as we break down the distinctions across the Black community and how they travel to help advertisers connect with this segment more authentically.

    Black Americans share a rich and enduring connection strengthened by an inextinguishable sense of pride. But this audience is not a monolith, especially when it comes down to their experience as travelers. Join us as we break down the distinctions across the Black community and how they travel to help advertisers connect with this segment more authentically. 

    Presentation followed by a panel discussion with SXM Media’s Head of Cultural Strategy, Nikki Buchanan and Culture ONE World, Multicultural agency for Amtrak, Alicia Austion.

    Presented by SXM Media

    Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

    Sophia Hyder Hock

    Chief Diversity Officer

    Destinations International

    Nicole Buchanan

    Head of Cultural Strategy,

    SXM Media

    Nicole Buchanan is a highly connected senior media executive with many contributions to the success of powerhouse brands including Pandora Media, Vibe, BET Networks, People and A+E Networks. She is known for her creativity, wit and innovative marketing strategies. 

    As Head of Cultural Strategy, Nicole’s work has led to significant revenue growth across SXM’s key business verticals. As a music fanatic, Nicole connects the radical influence of music with the rising trends in culture and consumer behaviors. She has led several talks for advertising agencies and associations around the significant role culture plays in the lives of key growth audiences. This powerful influence has led to the creation of truly authentic integrated 360 programs and retail partnerships. 

    A graduate of Northwestern University, Nicole is a mom, wife, dedicated mentor and committed volunteer for organizations that protect the rights of women and children.

    Lucelenia Amparo

    Black Strategy and Insights Lead, Sales Executive

    SXM Media

    Lucelenia Amparo sits on SXM’s Multicultural team as a consultative seller with a primary focus on Black consumer insights and strategy. With several years of experience within the audio space Lucelenia lends her expertise to key marketing initiatives, strategy, creative planning for the SXM sales team and key clients. Prior to SXM, she managed all aspects of campaign implementation for iHeart’s Connections Digital team specializing in podcast brand partnerships. She has also played a pivotal part of both Adobe’s Advanced TV and Univision’s El Rey Network teams.

    As a second-generation Dominican, born and raised in the Bronx, NY, Lucy brings an authentic perspective to the Multicultural team and works to ensure clients have a thorough working knowledge of cultural trends that inform their efforts to unlock the powerful engagement of Black and Multicultural consumers. When she is not at work, you can find her DIY-ing the latest Design TikTok trend, traveling or taking acting classes with friends.

    Alicia Austion

    Account Director

    Culture ONE World

    Alicia is a strategic marketing communications and brand management expert working on issues for national nonprofit, travel, hospitality and government entities. She is currently Account Director at Culture ONE World a DC based multicultural age and also Co-Founded The Juneteenth Foundation. The Juneteenth Foundation is a 501(C)3 organization dedicated to the national recognition of Juneteenth and the celebration of freedom and black culture. Alicia managed the foundation’s partnership initiatives and events and supported the corporate and citizen engagement strategy. At Culture ONE she manages an account portfolio of clients aiming to target multicultural audiences and communities on the margins. Her client roster has included the CDCF, National Kidney Foundation, Capital One, and Amtrak.

    Alicia has managed brand marketing efforts for The National Railroad Passenger Corporation, has worked on communications programs in support of the US Marine Corps and has led marketing and PR for luxury hospitality brands. Alicia’s brand partnership experience has launched campaigns with Lysol, Coca Cola, United Airlines, Lyft, Mattel, and Marriott. 

    Alicia lives in in the Washington DC metro area with her family. 

  • Contains 1 Component(s) Includes a Live Web Event on 02/15/2023 at 11:00 AM (EST)

    With the 2022 calendar year ending and many destination organizations closing another financial year, we wanted to showcase two of Destinations International reporting tools that are entirely complementary as part your membership - our Compensation and Benefits and Destination Organization Performance Reporting platforms. We will review how both platforms work and how you can easily participate. If you have ever had questions related to funding, compensation, and allocation and how your destination compares to others, this webinar is for you. We hope you can join us!

    With the 2022 calendar year ending and many destination organizations closing another financial year, we wanted to showcase two of Destinations International reporting tools that are entirely complementary as part your membership - our Compensation and Benefits and Destination Organization Performance Reporting platforms. We will review how both platforms work and how you can easily participate. If you have ever had questions related to funding, compensation, and allocation and how your destination compares to others, this webinar is for you. We hope you can join us!

    Andreas Weissenborn

    Vice President of Research & Advocacy

    Destinations International

    Stephanie Auslander

    Advocacy Coordinator

    Destinations International

  • Contains 1 Component(s) Includes a Live Web Event on 02/07/2023 at 1:00 PM (EST)

    Please join the Destinations International team as we share what's in store for 2023. You'll hear about our global and EDI initiatives, upcoming events, classes and programs, and more.

    Please join the Destinations International team as we share what's in store for 2023. You'll hear about our global and EDI initiatives, upcoming events, classes and programs, and more.

    Don Welsh

    President and CEO

    Destinations International

    Jack Johnson

    Chief Advocacy Officer

    Destinations International

    Gretchen Hall

    Chief Operating Officer

    Destinations International

    Sophia Hyder Hock

    Chief Diversity Officer

    Destinations International

    Rori Ferensic

    Senior Vice President of Education

    Destinations International

    Gabriel Seder

    Vice President of Global Programs

    Destinations International

    Emily Scheiderer

    Director of Education Sales and Services​

    Destinations International

  • Contains 1 Component(s) Includes a Live Web Event on 02/01/2023 at 1:00 PM (EST)

    Released annually in January, the 100 most loved destinations around the world are ranked by Tourism Sentiment Index by analyzing billions of online conversations and content about tourism. During this webinar, the Tourism Sentiment Index team will reveal this year's emerging and global trends and demonstrate how sentiment is helping destinations support the tourism economy.

    Released annually in January, the 100 most loved destinations around the world are ranked by Tourism Sentiment Index by analyzing billions of online conversations and content about tourism. During this webinar, the Tourism Sentiment Index team will reveal this year's emerging and global trends and demonstrate how sentiment is helping destinations support the tourism economy.

    Presented by Tourism Sentiment Index.

    Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

    Holly Cuny

    Managing Director

    Tourism Sentiment Index

    Mike Duffield

    Head of Destination Product Management

    Tourism Sentiment Index

    Ben Vadasz

    Head of Customer Value

    Tourism Sentiment Index

  • Contains 2 Component(s) Recorded On: 01/25/2023

    Leveraging mobile location data is critical in the tourism industry and can help you uplevel your marketing efforts, providing you with better targeting, personalization, measurement, and attribution. Join Jayson Ayers, SVP Marketing Solutions from Near, as he shares real-world examples around how mobile location data works, and how you can maximize the potential of this enormous set of data in your marketing strategies.​

    Who are your visitors? Where are they coming from? What do they do at your destination? The answers to those questions should be driving your marketing strategy, but the answers aren’t always easy or fast to find with traditional data sources. That’s where mobile location data comes in. Leveraging this type of data is critical in the tourism industry and can help you uplevel your marketing efforts, providing you with better targeting, personalization, measurement, and attribution.

    Join Jayson Ayers, SVP Marketing Solutions from Near, as he shares real-world examples around how mobile location data works, and how you can maximize the potential of this enormous set of data in your marketing strategies.

    Presented by NEAR.

    Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

    Jayson Ayers

    SVP Marketing Solutions

    Near

  • Contains 2 Component(s) Recorded On: 01/18/2023

    Festivals and Cultural Events are a common occurrence in most destinations, but the question of how to measure and report on their impact is an ongoing one. Likewise, how does the Festivals and Cultural Events Module of the Event Impact Calculator measure that impact and what are the Best Practices for reporting that impact to your stakeholders? Whether you are a current Festivals Module Subscriber or considering subscribing, join us for an in-depth review of the Module and some subscriber Case Studies and Best Practices.

    Festivals and Cultural Events are a common occurrence in most destinations, but the question of how to measure and report on their impact is an ongoing one. Likewise, how does the Festivals and Cultural Events Module of the Event Impact Calculator measure that impact and what are the Best Practices for reporting that impact to your stakeholders? Whether you are a current Festivals Module Subscriber or considering subscribing, join us for an in-depth review of the Module and some subscriber Case Studies and Best Practices.

    Chris Pike

    Director of Impact Studies

    Tourism Economics

    Chris Pike has 20 years of experience as a professional economist with the last 15 focused on the tourism sector. As the Director of Impact Studies at Tourism Economics, Chris is responsible for measuring the economic impact of tourism activity – both broadly and for specific initiatives and projects. He works with dozens of state and local tourism offices and manages a series of ongoing consultancy projects related to the tourist sector. For our EIC webinar series, Chris serves as the expert on Destination's International's Event Impact Calculator and helps us understand this tool and its relevance for our industry.

    Elaine Rosquist, CMP

    Senior Director of Product Engagement

    Destinations International

  • Contains 1 Component(s) Recorded On: 12/15/2022

    ​Have you signed up for Destinations International’s new Equity, Diversity, & Inclusion (EDI) assessment tool yet? Join Sophia Hyder Hock and Andreas Weissenborn as they release the results of the tool’s initial launch, showing you how to interpret your results, compare your performance, and customize the assessment to best match and support your destination organization.

    Have you signed up for Destinations International’s new Equity, Diversity, & Inclusion (EDI) assessment tool yet? Join Sophia Hyder Hock and Andreas Weissenborn as they release the results of the tool’s initial launch, showing you how to interpret your results, compare your performance, and customize the assessment to best match and support your destination organization.


    Andreas Weissenborn

    Vice President of Research & Advocacy

    Destinations International

    Sophia Hyder Hock

    Chief Diversity Officer

    Destinations International

  • Contains 2 Component(s) Recorded On: 12/14/2022

    Join True Omni, with special partner announcements from DTN, Samsung Advertising, and Bandwango, as they discuss the evolution of member recruitment and revenue generation strategies. They will share how to leverage and expand advertising, ticketing, and awareness programs across a multi-device and location-based program, provide an overview of new ways to engage and connect members, local partners, and high-traffic areas and explain how to automate and build communication channels that open in-destination, data, revenue, and experience.

    Join True Omni, with special partner announcements from DTN, Samsung Advertising, and Bandwango, as they discuss the evolution of member recruitment and revenue generation strategies. They will share how to leverage and expand advertising, ticketing, and awareness programs across a multi-device and location-based program, provide an overview of new ways to engage and connect members, local partners, and high-traffic areas and explain how to automate and build communication channels that open in-destination, data, revenue, and experience.

    Presented by True Omni.

    Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

    Douglas Ralston

    President and CEO

    True Omni

    Throughout his 20 years of tenure with the technical and digital industry, Doug continuously reinforces a seamless solution for marketing and travel brand development. He focused his career on creating impactful products in order to redefine brand experience and self-service tools with companies from Microsoft, and Marriot to hundreds of Destinations around the world.   Doug's industry-wide background in automation, eCommerce, Advertising, Social, and Digital strategy equipped him to build and create software integrations and platforms for some of the biggest brands in the world.

  • Contains 2 Component(s) Recorded On: 12/06/2022

    During this webinar, we will show you how to gain access to all the tools, research, and resources Destinations International has to offer so you can maximize your membership investment.

    Destinations International strives to make our members and their destinations successful. We inform, connect, inspire and educate our members to drive destination economic impact, job creation, community sustainability and quality of life through travel. During this webinar, we will show you how to gain access to all the tools, research, and resources Destinations International has to offer so you can maximize your membership investment. 

    Julie Holmen

    Vice President, Membership Engagement

    Destinations International

    Amelia Lincoln

    Membership Coordinator

    Destinations International

  • Contains 2 Component(s) Recorded On: 11/22/2022

    Words matter in politics, and they need to be chosen carefully to carry an emotional connection to people’s values and the values of our industry. This webinar marks the annual release of words we have found that are used by elected officials and can carry an emotional message. Join us and learn more about the 2022 Tourism Lexicon.

    Words matter in politics, and they need to be chosen carefully to carry an emotional connection to people’s values and the values of our industry. This webinar marks the annual release of words we have found that are used by elected officials and can carry an emotional message. Join us and learn more about the 2022 Tourism Lexicon.

    Presented by Destinations International.

    Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

    Andreas Weissenborn

    Vice President of Research & Advocacy

    Destinations International