Mapping the Modern Traveler’s Journey

Today’s traveler is more dynamic than ever. Beyond online bookings and clicks, the real challenge for destination leaders and marketers is proving marketing’s true contribution to the visitor economy—measuring impact on both on-property and in-destination spend.

Join Azira for an exclusive thought-leadership webinar that explores how high-quality, privacy-safe location intelligence can reshape the way you understand and engage travelers

Attend to learn how to:

• Visualize the Complete Visitor Journey: Go beyond website analytics to see the real-world path of your ideal visitor—from their home city to the attractions, dining districts, and hotels they choose.
• Win with Conquesting: Identify high-value visitor audiences your competitors are missing, both domestically and internationally.
• Measure True Marketing Impact: Move past online metrics to prove ROI, attribute incremental visitation, and demonstrate your marketing’s contribution to the wider visitor economy.
• Gain a Competitive Edge: Learn from global case studies that showcase how destinations and brands are turning location insights into their most actionable and measurable asset.

Presented by Azira as part of Destinations International's Technology & Digital Marketing Series. 

Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.