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  • The Economic Impact of NFL Home Games

    Contains 1 Component(s) Includes a Live Web Event on 10/13/2021 at 1:00 PM (EDT)

    Join industry experts for insight on how major league sports drive significant economic activity that supports businesses, households, and government finances in your destination.

    Join industry experts for insight on how major league sports drive significant economic activity that supports businesses, households, and government finances in your destination.  Pro games draw fans from well beyond the local community and drive significant levels of spending in the regional economy.  Using Nashville as a case study, learn how a customized framework to analyze the impact of the Titans’ 2019 season on impacted the Nashville economy in terms of economic output, labor income, taxes and jobs.

    Adam Sacks

    President

    Tourism Economics

    Adam Sacks is the President of Tourism Economics; an Oxford Economics company dedicated to analytically-based consulting to the tourism sector.

    For more than two decades, Adam has worked with destinations, industry associations, and companies around the world in the areas of opportunity and risk assessments, policy analysis, and economic impact.

    Adam’s work has provided the foundation for billions of dollars in capital investment decisions by hotel companies, developers, and investors. Destination marketing organizations around the world rely on Tourism Economics data and scenario models to inform global marketing investment allocations.

    Adam also supports trade associations in the aviation, hotel, and broader travel arena with forecasts widely considered to be an industry standard. And by examining the economic merits of travel facilitation, taxation, and tourism promotion initiatives, Adam’s work has influenced critical government policies.
     
    He is an authority on measuring the economic impact of visitor activity and has analyzed the impacts of cruising, gaming, timeshare, hotels, new attractions and destination marketing.

    Adam regularly presents to corporate strategic planning teams on the threats and opportunities facing their businesses and is a member of the U.S. Department of Commerce, Travel & Tourism Advisory Board.

    Butch Spyridon

    President and CEO

    Nashville Convention and Visitors Corp

  • Maximizing the EIC Meetings Module

    Contains 1 Component(s)

    Can you believe it has been 10 years since we first unveiled the Event Impact Calculator (EIC), beginning with the Meetings module? Over the past decade, we've added three additional modules, added loads of features, updated data sources annually, and partnered with SportsETA and IAVM to broaden access to sports commissions and venues. With so much growth and innovation over the past decade, we thought it was the perfect time for a deep dive into maximizing your use of the EIC Meetings Module.

    Can you believe it has been 10 years since we first unveiled the Event Impact Calculator (EIC), beginning with the Meetings module? Over the past decade, we've added three additional modules, integrated loads of features, updated data sources annually, and partnered with SportsETA and IAVM to broaden access to sports commissions and venues. With so much growth and innovation over the past decade, we thought it was the perfect time for a deep dive into maximizing your use of the EIC Meetings Module. 

    We will cover the below event types:

    Handshake iconBUSINESS MEETING
    An event where the primary activity of the participants is to attend educational sessions, participate in discussions, social functions, or attend other organized events. There is no exhibit component.

    People iconCONVENTION
    A gathering of delegates, representatives, and members of a membership or industry organization convened for a common purpose. Common features include educational sessions, committee meetings, social functions, and meetings to conduct the governance business of the organization.

    Gear iconTRADE SHOW
    An exhibition of products and/or services held for members of a common or related industry. Not open to the general public.

    Chris Pike (Moderator)

    Director of Impact Studies

    Tourism Economics

    Chris Pike has 20 years of experience as a professional economist with the last 15 focused on the tourism sector. As the Director of Impact Studies at Tourism Economics, Chris is responsible for measuring the economic impact of tourism activity – both broadly and for specific initiatives and projects. He works with dozens of state and local tourism offices and manages a series of ongoing consultancy projects related to the tourist sector. For our EIC webinar series, Chris serves as the expert on Destination's International's Event Impact Calculator and helps us understand this tool and its relevance for our industry.

    Marlene Bushouse

    Senior Sales Administrator

    Experience Grand Rapids

    Marlene describes her job as “assisting the sales team in the obtainment of our yearly room night goal.” What she fails to mention is the endless litany of tasks she undertakes to help make that happen.

    She’s a researcher and a proofreader and a scheduler and a designer and a negotiator and a diplomat and a travel agent. (And that’s just before noon on Monday.) If sales is involved, so is Marlene – you just may not know it, because she does it behind the scenes, unobtrusively. Which is why, in a nod to the Wizard of Oz, we’ve dubbed her “the woman behind the curtain.”

    ​Marla Allen

    Convention Sales Support & Database Administration

    Visit Spokane

    Linda Ryan

    Statistical Analysis Manager

    Visit Albuquerque

  • Autumn 2021: Traveler Sentiment Update

    Contains 3 Component(s) Recorded On: 09/08/2021

    Join our sector's research experts Destination Analysts, Longwoods International and Destinations International to discuss what we are seeing for impending travel and sentiment for the autumn season.

    Join our sector's research experts Destination Analysts, Longwoods International and Destinations International to discuss what we are seeing for impending travel and sentiment for the autumn season. We will discuss some of the key indicators that have now changed since the emergence of the Delta variant and reflect on what we have learned from tracking traveler sentiment through the pandemic era.


    Andreas Weissenborn

    Vice President of Research & Advocacy

    Destinations International

    Introduced to the world of destination organizations by a random internship application to Visit Baltimore (then known as Baltimore Area Convention & Visitors Association), Andreas Weissenborn began an unexpected career into hospitality that left him with a continued passion towards the tourism industry.

    Weissenborn spent just short of 11 years with Visit Baltimore helping with its Research, Technology, and Information Systems across the organization. In 2017, he joined the Association on behalf of a Destinations International Foundation initiative to be a dedicated research source for Destinations International. 

    Erin Francis-Cummings

    President and CEO

    Destination Analysts

    Andria Godfrey

    Senior Vice President

    Longwoods International

  • How to Participate in the $3 Billion Investing In America’s Communities Grant Opportunities

    Contains 2 Component(s) Recorded On: 08/18/2021

    In this webinar Destinations International will review all six of the new grant funding opportunities with notable attention on the Travel, Tourism, and Outdoor Recreation Grants as well as take questions from attendees.

    Grant programs specifically focused on the travel and tourism sector and other related areas in the United States have finally been released. The U.S. Department of Commerce announced that the Economic Development Administration (EDA) will implement a series of programs, collectively called Investing in America’s Communities, to invest the $3 billion it received from American Rescue Plan Act to help communities across the country. Investing in America’s Communities is made up of six separate grant funding opportunities, most notably the $750 million Travel, Tourism, and Outdoor Recreation Grants. In this webinar Destinations International will review all six of the new grant funding opportunities with notable attention on the Travel, Tourism, and Outdoor Recreation Grants as well as take questions from attendees.

     Webinar Participants:

    - John Lambeth, Civitas Advisors
    - Jack Johnson, Destinations International

    John Lambeth

    President and CEO

    Civitas Advisors

    Andreas Weissenborn

    Vice President of Research & Advocacy

    Destinations International

    Introduced to the world of destination organizations by a random internship application to Visit Baltimore (then known as Baltimore Area Convention & Visitors Association), Andreas Weissenborn began an unexpected career into hospitality that left him with a continued passion towards the tourism industry.

    Weissenborn spent just short of 11 years with Visit Baltimore helping with its Research, Technology, and Information Systems across the organization. In 2017, he joined the Association on behalf of a Destinations International Foundation initiative to be a dedicated research source for Destinations International. 

  • Visit Raleigh: Maximizing Destination Tools for Real Impact

    Contains 1 Component(s) Recorded On: 06/21/2021

    Experts across Visit Raleigh's team will share their experience using the Event Impact Calculator (EIC) and Overnight Room Demand Analyzer (ORDA) among other destination tools as the foundation of their strategic plan implementation and venue/event partner engagement efforts. Join us for this important destination case study from Raleigh, N.C.

    Experts across Visit Raleigh's team will share their experience using the Event Impact Calculator (EIC) and Overnight Room Demand Analyzer (ORDA) among other destination tools as the foundation of their strategic plan implementation and venue/event partner engagement efforts. Join us for this important destination case study from Raleigh, N.C.

    Jonathan Freeze, CDME, CHIA

    Director of Marketing and Communications

    Visit Raleigh

    Jonathan brings 20+ years of industry experience and expertise to his role and has earned the highest credential available in the CVB industry, the Certified Destination Management Executive (CDME).

    Loren Gold

    Executive Vice President

    Visit Raleigh

    Loren Gold is the Executive Vice President for the Greater Raleigh Convention and Visitors Bureau. As the Executive Vice President, Gold is responsible for leading the development of strategic sales and marketing programs, including brand management, market research, marketing communications, IT, advertising and public affairs.

    Malinda Harrell, CMP, CASE

    Director of Sales

    Visit Raleigh

    Assisting planners from N.C. and S.C., Ala., Fla., Ga., Ky., La., Miss. and Tenn., who represent corporate organizations (excluding faith-based, fraternal, multicultural) and who will be using the Raleigh Convention Center only.

    Ashlee Kirk

    Coordinator

    Visit Raleigh

    Kirk is in her 4th year with the Greater Raleigh Sports Alliance (GRSA). Kirk assists the GRSA staff in various capacities, including the areas of administration, sales, services, marketing, PR and research, and she manages the GRSA social media accounts. Ashlee was previously the Industry Relations Manager for Visit North Carolina. In that capacity, she oversaw the Sports Marketing efforts and her duties also included the domestic group market as well as administrative responsibilities. A graduate of North Carolina State University with a B.S. in Sport Management, Kirk resides in Raleigh. 

    Vimal Vyas

    Director of Information, Security and Digital Innovation

    Visit Raleigh

    Vimal Vyas is an industry leader in the technology of marketing (martech), directing the Greater Raleigh CVB's marketing technology efforts since 2004. He is responsible for the Bureau's digital innovation efforts, including digital product (web/mobile) development, data integration, cloud-based software solutions, infrastructure, content and Internet marketing technologies, and business intelligence.

    Alyssa Poulin (Moderator)

    Senior Product Engagement Manager

    Destinations International

    An advocate for authentic travel experiences that serve both residents and visitors, Alyssa Poulin is Destinations International's Senior Product Engagement Manager. Dedicated to serving destination professionals in their quest to craft sustainable destinations, she believes in the power of sustainable travel. While earning her Masters in Tourism Administration at The George Washington University, she provided destination development research and consultation for tourism organizations across the US, Europe, and the Caribbean. 

    As the Sales Manager for a portfolio of four Marriott hotels, she directed sales for the corporate, government, and tour and travel market segments. Prior to that role, she ran the Certified Tourism Ambassador Program at the Journey Through Hallowed Ground National Heritage Area and National Scenic Byway where she trained and managed membership of over 600 frontline hospitality employees while promoting the region as a visitor destination.

  • Monsters Under the Bed

    Contains 1 Component(s) Recorded On: 04/28/2021

    Join this dynamic panel to hear about challenges and solutions for leading our teams in the most difficult time our industry has ever faced.

    Here we are in 2021, and while there’s hope on the horizon, there’s no shortage of issues that keep us up at night.  One of the most critical issues is how we lead and take care of our people.  How do we inspire, console, motivate, and ensure our teams are equipped to face the challenges ahead?  Join this dynamic panel to hear about challenges and solutions for leading our teams in the most difficult time our industry has ever faced.

    Tammy Blount-Canavan, FCDME

    Executive Vice President & Principal, Destination & Travel Practice, Fired Up! Culture

    Tammy Blount-Canavan, FCDME

    Executive Vice President & Principal, Destination & Travel Practice, Fired Up! Culture

    Tammy Blount-Canavan has a passion for elevating leadership and team performance.  She has an enormous passion for the destinations industry and a track-record of success in developing high-functioning teams.  

    Tammy’s career has spanned 30+ years and two countries, including executive leadership at Tourism Vancouver, CEO of the Tacoma Regional CVB, architect and inaugural Chair of the Washington Tourism Alliance, and President and CEO of the Monterey County CVB.  

    Tammy is a Past Chair of Destinations International. Tammy has been recognized as CEO of the Year, one of the 25 Most Influential People in the Meetings Industry, twice as one of the top 25 Most Influential Women in the industry, Leadership Supplier of the Year in the Meetings Industry, Top 100 Most Inspirational Women in the Meetings Industry, Community Leader of the Year, Leading for Positive Impact Award and Destination International’s Global Leadership Award. 

    Gretchen Hall

    President and CEO

    Little Rock Convention and VIsitors Bureau

    Victoria Isley

    President and CEO

    Explore Ashville CVB

    Cleo Battle

    President and CEO

    Louisville Tourism

  • Using Additional Information to Tailor Your EIC Results

    Contains 1 Component(s)

    During this webinar, we discuss how to use additional information to tailor your Event Impact Calculator (EIC) results. Sarah Rowan of Visit Knoxville shares her EIC recommendations.

    During this webinar, we discuss how to use additional information to tailor your Event Impact Calculator (EIC) results. Guest speaker Sarah Rowan, Sr. Director of Convention Sales & Marketing with Visit Knoxville, shared her EIC expertise and recommendations.

    Chris Pike

    Director of Impact Studies

    Tourism Economics

    Chris Pike has 20 years of experience as a professional economist with the last 15 focused on the tourism sector. As the Director of Impact Studies at Tourism Economics, Chris is responsible for measuring the economic impact of tourism activity – both broadly and for specific initiatives and projects. He works with dozens of state and local tourism offices and manages a series of ongoing consultancy projects related to the tourist sector. For our EIC webinar series, Chris serves as the expert on Destination's International's Event Impact Calculator and helps us understand this tool and its relevance for our industry.

    Alyssa Poulin (Moderator)

    Senior Product Engagement Manager

    Destinations International

    An advocate for authentic travel experiences that serve both residents and visitors, Alyssa Poulin is Destinations International's Senior Product Engagement Manager. Dedicated to serving destination professionals in their quest to craft sustainable destinations, she believes in the power of sustainable travel. While earning her Masters in Tourism Administration at The George Washington University, she provided destination development research and consultation for tourism organizations across the US, Europe, and the Caribbean. 

    As the Sales Manager for a portfolio of four Marriott hotels, she directed sales for the corporate, government, and tour and travel market segments. Prior to that role, she ran the Certified Tourism Ambassador Program at the Journey Through Hallowed Ground National Heritage Area and National Scenic Byway where she trained and managed membership of over 600 frontline hospitality employees while promoting the region as a visitor destination.

  • Destinations International Town Hall: Q2 Update

    Contains 1 Component(s)

    Join the Destinations International team as we share what's in store for Q2! Y

    Join the Destinations International Advocacy Team for a conversation about what you can expect to see in 2021.  They will provide an overview of their spring and summer activities including the Destination Organization Awareness Campaign, The Community Shared Value Workbook, The DIY Advocacy Plan Template, the 2021 version of the Tourism Lexicon and a discussion of what advocacy trends are keeping them up at night. They will also give you a preview of their fall activities including the US Conference of Mayors project and the 2021 Advocacy Summit.

    Don Welsh

    President and CEO

    Destinations International

    Jack Johnson

    Chief Advocacy Officer

    Destinations International

    Gabriel Seder

    Senior Director, Advocacy Policy and Program Development

    Destinations International

    Andreas Weissenborn

    Vice President of Research & Advocacy

    Destinations International

    Introduced to the world of destination organizations by a random internship application to Visit Baltimore (then known as Baltimore Area Convention & Visitors Association), Andreas Weissenborn began an unexpected career into hospitality that left him with a continued passion towards the tourism industry.

    Weissenborn spent just short of 11 years with Visit Baltimore helping with its Research, Technology, and Information Systems across the organization. In 2017, he joined the Association on behalf of a Destinations International Foundation initiative to be a dedicated research source for Destinations International. 

  • Young Leaders Showcase: Talking Economic Development

    Contains 1 Component(s) Recorded On: 03/25/2021

    Join members of the 30 Under 30 Alumni Council and other young professionals of the industry as they share case studies, best practices and inspiring stories of how they have helped their destinations pivot into the next normal of destination marketing and management.

    Join two members of the 30 Under 30 Alumni Council as they share inspiring stories of how their destinations partner with members of the community to talk about and enhance local economic development initiatives, building a quality of place for residents and visitors alike.

    Cody Chomiak, CDME, Director of Marketing, Tourism Winnipeg
    Cody and his team at Economic Development Winnipeg recently unveiled a new video campaign that explains economic development to their community stakeholders in very simple and easy-to-understand terms. The campaign includes a microsite with Winnipeg trivia and factoids that engages residents and helps them understand why the work of the destination organization is so critical.

    Erin Randall, Sports Business Manager, Visit OKC
    In 1993, Oklahoma City voters levied a sales tax on themselves to fund downtown development and improve the national image of the city. The new tax enabled the city to fund development projects debt-free and was recognized by the U.S. Conference of Mayors. Since then, the MAPS program has been re-upped by voters three additional times and this year enabled the opening of a brand-new convention center in the heart of downtown. Learn how Visit OKC works with stakeholders across the region to support these critical economic development initiatives.

  • To Recovery and Beyond!

    Contains 1 Component(s)

    Hear from the titans in the travel and tourism research and insights world for a lively conversation as they turn key learnings from their data into actionable items to keep in mind as 2021 moves into the recovery phase of this crisis.

    Hear from the titans in the travel and tourism research and insights world for a lively conversation as they turn key learnings from their data  into actionable items to keep in mind as 2021 moves into the recovery phase of this crisis.  Discussion will revolve around resident and visitor sentiment, what travel will look like going forward, and what destination organizations should be doing now to help foster recovery.   

    Amir Eylon

    President and CEO

    Longwoods International

    Steve Paganelli, CDME

    Head of Destination Marketing, Americas

    Tripadvisor

    Katherine O'Donnell, CDME

    Executive Vice President

    Richmond Region Tourism