Is Your Website Influencing Visitation and Driving Economic Impact?

Join us for an exhilarating session as Tourism Economics and Destinations International showcase the industry’s most advanced Website Impact Calculator (WIC)! This groundbreaking tool will empower you to connect your destination website's activity directly to influenced visitation and economic impact in your community.

Using the same powerful economic modeling as the Event Impact Calculator, the WIC will help you:

• Track Influenced Visitor Spending: Discover how your website influences visitation and the spending, tax revenue, and job creation from it.
• Identify Effective Content: Learn which sections of your site drive the most visitation to your destination and uncover untapped opportunity markets ready for engagement.
• Optimize Visitor Engagement: Find out the ideal lead times for attracting potential visitors and strategies to optimize your content for maximum impact.

With our economic impact analysis, you’ll gain insights that allow you to advocate for your community and showcase the true value of your online presence.

Bring your questions and enthusiasm as we dive into this game-changing tool. Don’t miss out on the chance to transform your website into a powerful driver of economic growth!