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Contains 1 Component(s) Includes a Live Web Event on 05/09/2024 at 1:00 PM (EDT)
Effective workforce development is vital to the present and future success of any destination. Join us for the next BizOps virtual roundtable session, which will feature a panel of three organizational development experts from the Fired Up! Culture team, to learn how destinations can successfully navigate career pathing and succession planning to lead their workforces forward. You will discover why these strategies are vital and go beyond simple title changes and promotions, plus take away practical tips on how to get started on developing and implementing these strategies to get the most out of your career pathing and succession planning initiatives. Bring your questions and workforce challenges to this session and prepare for the future today!
Effective workforce development is vital to the present and future success of any destination. Join us for the next BizOps virtual roundtable session, which will feature a panel of three organizational development experts from the Fired Up! Culture team, to learn how destinations can successfully navigate career pathing and succession planning to lead their workforces forward. You will discover why these strategies are vital and go beyond simple title changes and promotions, plus take away practical tips on how to get started on developing and implementing these strategies to get the most out of your career pathing and succession planning initiatives. Bring your questions and workforce challenges to this session and prepare for the future today!
Important Note: This opportunity is only available for Destinations International members.
Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.
Roslyn Smith (Moderator)
VP, Operations & Culture
Ottawa Tourism
Linda John
VP – Travel & Hospitality Practice
Fired Up! Culture
Chad Kearns
Vice President and Lead Practitioner
Fired Up! Culture
Meg Winchester
Senior Advisor
Fired Up! Culture
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Contains 1 Component(s) Includes a Live Web Event on 05/01/2024 at 1:00 PM (EDT)
CALLING ALL DESTINATIONS WITH LEGAL CANNABIS: Join your peers for this exclusive opportunity to connect on cannabis and hemp strategies! This is your opportunity to ask your burning questions, share best practices, discuss what’s working well (and not so well) for your destination, and network with peers who have faced similar cannabis challenges in a collaborative roundtable format. Important Note: This opportunity is only available for Destinations International members.
CALLING ALL DESTINATIONS WITH LEGAL CANNABIS: Join your peers for this exclusive opportunity to connect on cannabis and hemp strategies! This is your opportunity to ask your burning questions, share best practices, discuss what’s working well (and not so well) for your destination, and network with peers who have faced similar cannabis challenges in a collaborative roundtable format.
Important Note: This opportunity is only available for Destinations International members.
Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.
Brian Applegarth (Moderator)
Founder
Cannabis Travel Association International
Peter Gamez
President & CEO
Visit Oakland
Andreas Weissenborn
Vice President of Research & Advocacy
Destinations International
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Contains 1 Component(s) Includes a Live Web Event on 04/24/2024 at 1:00 PM (EDT)
Are you ready to elevate your search engine optimization strategies? Join us for an insightful webinar on how to properly structure website content for maximum SEO impact. Experts from Tempest will showcase real-world examples from Discover Lancaster, Visit Detroit, and Visit Pensacola to demonstrate best practices, including implementing topic clusters and organizing your content hierarchy to boost your visibility and engagement. Gain valuable insights on whether content should be a page or blog, and explore additional digital strategies to enhance your website's structure and drive tangible results.
Are you ready to elevate your search engine optimization strategies? Join us for an insightful webinar on how to properly structure website content for maximum SEO impact. Experts from Tempest will showcase real-world examples from Discover Lancaster, Visit Detroit, and Visit Pensacola to demonstrate best practices, including implementing topic clusters and organizing your content hierarchy to boost your visibility and engagement. Gain valuable insights on whether content should be a page or blog, and explore additional digital strategies to enhance your website's structure and drive tangible results.
Presented by Tempest as part of Destinations International's Techonolgy & Digital Marketing Series for 2024.
Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.
Sarah Bellamy
Content Marketing Manager
Tempest
Content Marketing Manager Sarah Bellamy specializes in researching, writing and optimizing content on websites, blogs and email campaigns for destination marketing organizations across North America. She joined Tempest in 2021 with a background in marketing and communications and is certified in Google Ads Search, Display and Video. During her tenure at Tempest, she has streamlined editorial processes and translated communities’ distinct hometown attributes into engaging stories that inform and inspire countless travelers via destination websites and email campaigns.
Sarah grew up in Virginia Beach, Virginia, and graduated from Virginia Commonwealth University with a degree in history and mass communications. She lives with two cats in the Port Richmond neighborhood of Philadelphia. Sarah loves to read, hike, go to museums and explore the city. She is currently learning to skateboard and play the ukulele, but not at the same time. She enjoys cheering on the Tempest band from a comfortable seat in the audience
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Contains 1 Component(s) Recorded On: 04/17/2024
Privacy concerns have rightly limited some of what is possible with various datasets. Mobile location wasn’t spared, but the impact has not been as severe as initially feared. With that in mind, this data can provide an excellent understanding of travel behavior. Deliver relevant messaging to users with an affinity for your brand, segment them by hotel class, and show the right experience at the right time. Drilling deeper, you can even rate sections of your website to track which content is effective at driving conversions. Join Tourism Economics Vice President, Americas Zeek Coleman as he highlights these insights and more to help boost your marketing strategies.
Privacy concerns have rightly limited some of what is possible with various datasets. Mobile location wasn’t spared, but the impact has not been as severe as initially feared. With that in mind, this data can provide an excellent understanding of travel behavior. Deliver relevant messaging to users with an affinity for your brand, segment them by hotel class, and show the right experience at the right time. Drilling deeper, you can even rate sections of your website to track which content is effective at driving conversions. Join Tourism Economics Vice President, Americas Zeek Coleman as he highlights these insights and more to help boost your marketing strategies.
Presented by Tourism Economics as part of Destinations International's Advocacy Tools Series for 2024.
Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.
Zeek Coleman
Vice President, Americas
Tourism Economics
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Contains 2 Component(s) Recorded On: 03/20/2024
Are you unfamiliar with certain Event Types in the Event Impact Calculator (EIC)? The EIC is comprised on 17 distinct Event Types spread across four modules: Meetings, Sports, Festivals, and Local Events. While most are familiar with the broad categories, differences and overlap between Event Types, such as Testing/Education Local Events, Film and Award Festivals, Adult Amateur Sports, and Business Meetings can be subtle. This webinar will provide tips on how to match similar events to one of the 17 Event Types in the EIC. Join us for this informative webinar to: • Gain a deeper understanding of all 17 Event Types: Explore their unique characteristics, behavioral patterns, and similarities. • Navigate the EIC with confidence: Learn how to effectively use different Event Types for accurate impact analysis. • Unlock the potential for interchangeable use: Discover scenarios where specific Event Types can be strategically substituted. Don't miss this opportunity to become an EIC expert!
Are you unfamiliar with certain Event Types in the Event Impact Calculator (EIC)?
The EIC is comprised on 17 distinct Event Types spread across four modules: Meetings, Sports, Festivals, and Local Events. While most are familiar with the broad categories, differences and overlap between Event Types, such as Testing/Education Local Events, Film and Award Festivals, Adult Amateur Sports, and Business Meetings can be subtle. This webinar will provide tips on how to match similar events to one of the 17 Event Types in the EIC.
Join us for this informative webinar to:
• Gain a deeper understanding of all 17 Event Types: Explore their unique characteristics, behavioral patterns, and similarities.
• Navigate the EIC with confidence: Learn how to effectively use different Event Types for accurate impact analysis.
• Unlock the potential for interchangeable use: Discover scenarios where specific Event Types can be strategically substituted.Don't miss this opportunity to become an EIC expert!
Presented by Destinations International and Tourism Economics as part of Destinations International's Advocacy Tools Series for 2024.
Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.
Chris Pike
Director of Impact Studies
Tourism Economics
Chris Pike has 20 years of experience as a professional economist with the last 15 focused on the tourism sector. As the Director of Impact Studies at Tourism Economics, Chris is responsible for measuring the economic impact of tourism activity – both broadly and for specific initiatives and projects. He works with dozens of state and local tourism offices and manages a series of ongoing consultancy projects related to the tourist sector. For our EIC webinar series, Chris serves as the expert on Destination's International's Event Impact Calculator and helps us understand this tool and its relevance for our industry.
Elaine Rosquist, CMP
Senior Director of Product Engagement
Destinations International
Emily Iris
Market Research & Analytics Manager
Visit Pittsburgh
Tom White
Vice President of Leisure & Convention Sales
Visit Mobile
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Contains 2 Component(s) Recorded On: 03/13/2024
In today's tourism landscape, destination organizations must employ innovative strategies and tools to continue to meet the evolving demands of their destinations. Join us to hear how two leading destination organizations are utilizing cutting-edge website technology and data analytics to drive impactful changes in promoting sustainable tourism, provide vital information to locals and residents, support local businesses, and effectively disperse crowds across diverse attractions. Don't miss this opportunity to gain valuable insights and practical strategies for leveraging technology and data to achieve your destination's goals while fostering community engagement and visitor satisfaction.
In today's tourism landscape, destination organizations must employ innovative strategies and tools to continue to meet the evolving demands of their destinations. Join us to hear how two leading destination organizations are utilizing cutting-edge website technology and data analytics to drive impactful changes in promoting sustainable tourism, provide vital information to locals and residents, support local businesses, and effectively disperse crowds across diverse attractions. Don't miss this opportunity to gain valuable insights and practical strategies for leveraging technology and data to achieve your destination's goals while fostering community engagement and visitor satisfaction.
Presented by Simpleview as part of Destinations International's Global Series and Technology & Digital Marketing Series for 2024.
Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.
Greg Evans
Chief Revenue Officer
Simpleview
Omar van Beek
Business Intelligence Marketeer
Toerisme Veluwe Arnhem Nijmegen
Denise ten Broeke
Online and Data Marketeer
Toerisme Veluwe Arnhem Nijmegen
Steven Totten
Director of Marketing
Visit Phoenix
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Contains 3 Component(s) Recorded On: 03/06/2024
In today’s rapidly evolving landscape, organizations are recognizing the need to create genuine human connections and to foster places and spaces that welcome people of all backgrounds and abilities. Join Destinations International's Chief Inclusion Officer, Sophia Hyder Hock, as she explains the reason for this shift, discusses why the 13 topics of DI's social inclusion framework are critical to community vitality and economic growth, and reveals how to incorporate this framework into your strategic initiatives.
In today’s rapidly evolving landscape, organizations are recognizing the need to create genuine human connections and to foster places and spaces that welcome people of all backgrounds and abilities. Join Destinations International's Chief Inclusion Officer, Sophia Hyder Hock, as she explains the reason for this shift, discusses why the 13 topics of DI's social inclusion framework are critical to community vitality and economic growth, and reveals how to incorporate this framework into your strategic initiatives.
Presented by Destinations International as part of DI's Social Inclusion Series for 2024.
Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.
Sophia Hyder Hock
Chief Diversity Officer
Destinations International
Andreas Weissenborn
Vice President of Research & Advocacy
Destinations International
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Contains 2 Component(s) Recorded On: 02/29/2024
EXCLUSIVE FIRST LOOK LIVE FROM MARKETING & COMMUNICATIONS SUMMIT IN SALT LAKE CITY! Join this insightful session as we present the findings and results of our comprehensive study, "Destination Promotion: A Catalyst for Community Vitality." This research delves into the dynamic relationship between destination promotion efforts and the overall well-being and vitality of local communities. In this session, we will share key discoveries and data-driven insights that shed light on the transformative power of effective destination promotion strategies. From increased tourism to amplified community engagement, our research explores the myriad ways in which promoting a destination can serve as a catalyst for positive change.
EXCLUSIVE FIRST LOOK LIVE FROM MARKETING & COMMUNICATIONS SUMMIT IN SALT LAKE CITY!
Join this insightful session as we present the findings and results of our comprehensive study, Destination Promotion: A Catalyst for Community Vitality.
This research delves into the dynamic relationship between destination promotion efforts and the overall well-being and vitality of local communities. In this session, we will share key discoveries and data-driven insights that shed light on the transformative power of effective destination promotion strategies. From increased tourism to amplified community engagement, our research explores the myriad ways in which promoting a destination can serve as a catalyst for positive change.
Presented by Destinations International and Tourism Economics.
Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.
Andreas Weissenborn
Vice President of Research & Advocacy
Destinations International
Zeek Coleman
Vice President, Americas
Tourism Economics
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Contains 2 Component(s) Recorded On: 02/21/2024
As we step into a new year, the landscape for destination organizations is evolving rapidly, influenced by changing funding mechanisms, consumer trends, and global economic conditions. Understanding your organization's position relative to industry benchmarks is crucial to navigate these changes effectively. This webinar will offer a comprehensive overview of how the Destination Organization Performance Reporting platform can empower your destination organization by providing deep insights into funding, spending, trends, and performance metrics compared with fellow organizations in the industry. The webinar will also cover the platform's recent additions and updates, such as the Convention Sales & Services, Funding, and Destination Metrics sections, along with new sections on rooms to space market comparison. These updates are specifically designed to improve your comprehension and management of crucial key performance indicators essential for the success of your destination.
As we step into a new year, the landscape for destination organizations is evolving rapidly, influenced by changing funding mechanisms, consumer trends, and global economic conditions. Understanding your organization's position relative to industry benchmarks is crucial to navigate these changes effectively.
This webinar will offer a comprehensive overview of how the Destination Organization Performance Reporting platform can empower your destination organization by providing deep insights into funding, spending, trends, and performance metrics compared with fellow organizations in the industry. The webinar will also cover the platform's recent additions and updates, such as the Convention Sales & Services, Funding, and Destination Metrics sections, along with new sections on rooms to space market comparison. These updates are specifically designed to improve your comprehension and management of crucial key performance indicators essential for the success of your destination.
Why Attend?
- Discover the Latest Enhancements: Learn about the platform's newly added sections, including the Convention Sales & Services Section, the reworked Funding section by Civitas Advisors, and the Destination Metrics section. These additions are tailored to enhance your understanding and management of key performance indicators (KPIs) critical for your destination's success.
- Benchmark Against the Best: Gain exclusive access to data that will allow you to benchmark your organization's performance against peers. This insight is invaluable for strategic planning and competitive positioning.
- Strategic Guidance: Utilize this unique and invaluable resource to guide the development, strategies, and management of your destination organization. Our experts will walk you through how to leverage this platform to its fullest potential, ensuring you're equipped to make informed decisions that drive growth and sustainability.
- Interactive Q&A Session: Have your questions answered by our panel of experts. This session is designed to provide you with the clarity and direction needed to effectively utilize the platform's insights for your destination's advantage.
Who Should Attend?
This webinar is a must-attend event for leaders and decision-makers of destination organizations who are members of Destinations International. Whether you are involved in strategic planning, finance, sales, or destination marketing, this webinar will provide you with the knowledge and tools needed to excel in the current industry landscape.Andreas Weissenborn
Vice President of Research & Advocacy
Destinations International
Emily Scheiderer
Senior Director of Education Sales and Services
Destinations International
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Contains 2 Component(s) Recorded On: 02/15/2024
Forget strategic plans gathering dust on shelves. This webinar will tackle the execution gap head-on, exposing the four hidden hurdles that commonly stall destination organization stewardship plans from realizing their true potential. During this webinar, we will investigate how bold destination organizations like Mammoth Lakes Tourism, Tourism Tofino, Visit Grand Junction, Visit Bend, Queenstown Lakes, and more are navigating these roadblocks and the solutions that they are tapping into to streamline progress. We will also highlight creative problem-solving from around the world, share shortcuts for swift implementation, and leave you with a newfound inspiration to unleash your upcoming plan's full potential. Don't let ambition get lost in translation. Register now and transform your plan from pipe dream to stewardship reality.
Forget strategic plans gathering dust on shelves. This webinar will tackle the execution gap head-on, exposing the four hidden hurdles that commonly stall destination organization stewardship plans from realizing their true potential. During this webinar, we will investigate how bold destination organizations like Mammoth Lakes Tourism, Tourism Tofino, Visit Grand Junction, Visit Bend, Queenstown Lakes, and more are navigating these roadblocks and the solutions that they are tapping into to streamline progress. We will also highlight creative problem-solving from around the world, share shortcuts for swift implementation, and leave you with a newfound inspiration to unleash your upcoming plan's full potential. Don't let ambition get lost in translation. Register now and transform your plan from pipe dream to stewardship reality.
Presented by Destination Think as part of Destinations International's Destination Stewardship Series for 2024.
Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.
Rodney Payne
CEO
Destination Think
Co-founder & CEO of Destination Think, the leading international consultancy & agency working with the most innovative and progressive destination marketing organizations on the planet. Rodney's role affords him the responsibility and privilege of leading a team that has reached the pinnacle of its industry, successfully delivering thousands of branding, strategy, campaign, content marketing & sustainability-related projects for destinations all over the world.
Mat Woods
CEO
Destination Queenstown
Mat is currently the Chief Executive at Destination Queenstown (DQ). Prior to joining DQ, Mat was head of sales & services at Cardrona Alpine Resort (CARL) and Treble Cone ski area. Mat was involved in the acquisition of Treble Cone, and securing the rights to develop into the SOHO Basin. Mat moved from CARL to join the parent company RealNZ as GM of Experience Whakatipu to oversee the Queenstown operation of the TSS Earnslaw, Walter Peak, Jet Boating and Water Taxis.
Mat has a strong background in governance. He is currently a Director at Sport Otago, Regional Tourism NZ and Racers Edge in Wānaka. Recently he was on the board of Snow Sports NZ and the Chair of Lake Wānaka Tourism.
Before joining the tourism industry, Mat had extensive experience in outdoor adventure sports retail, he was the managing director of R&R Sport before selling to The Warehouse Group, merging R&R Sport with Torpedo 7.-
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