Join us for an insightful webinar that explores how tourism can become a catalyst for meaningful change in local and indigenous communities. We will provide an overview of Expedia Group's Destination Giveback Initiative and other collaborations with destination organizations that support local causes and indigenous tourism initiatives. During the session, we will highlight:

• Examples of impactful partnerships, in particular with Destination Canada and the Indigenous Tourism Association of Canada (ITAC).
• Strategies for fostering community-centric tourism and addressing local needs through tourism initiatives.
• Opportunities for travelers and businesses to actively engage in supporting indigenous tourism development.
• Insights into Expedia Group’s travel media network and its role in promoting selected initiatives. 
• A vision for a sustainable tourism future that prioritizes community well-being and indigenous engagement.

Presented by Expedia Group Media Solutions as part of Destinations International's Community Alignment & Engagement and Global Webinar Series for 2024. 

Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

Welcome, European Members!

We are thrilled to welcome you to Destinations International, a global community of destination organizations. Our mission is to empower our members so their communities thrive. Through the power of travel, we strive to drive economic, social, and environmental impact, foster job creation, attract investments, and enhance community vitality.

This rondntable is designed to introduce you to the key benefits of European membership, familiarize you with our team and departments and provide an overview of activities in 2025.

Who Should Attend: This session is ideal for anyone in your organization who would like an overview of Destinations International or is new to our community. We look forward to seeing you there!

Are you hoping to earn the CDME credential in 2025? Have you recently completed all required courses and core papers in the CDME Program, or will be in early February at CDME Winter 2025 in Austin, TX? Then this webinar is for you! During this session, we will cover important updates to the CDME Final Exam instructions for 2025, including the new research topic approval process, deadlines for submission, and other frequently asked questions. Please note that all prospective candidates for the CDME Class of 2025 are required to either attend this session live or watch the recording prior to completing their final exam. 

If you would like to be considered for CDME recognition during the 2025 Annual Convention, your CDME Final Exam is due by March 15, 2025. The recording will be sent to all who register, so be sure to register to set yourself up for success in the new year. Congratulations on being one step further towards completing your CDME!

Discover how destinations can turn visitor centers, airports, and high-traffic areas into opportunities for brand engagement, economic development, and memorable visitor experiences. This webinar will cover: 

• Building a Unified Tourism Strategy: Align visitor engagement, marketing, and economic development to create seamless, impactful experiences.
• Reimagining Visitor Centers: Explore innovative approaches to maximize the value of these spaces.
• Event Readiness: Prepare your destination to capitalize on large-scale events.
• Case Studies for Success: Learn from real-world examples from Syracuse to Anaheim on leveraging points of interest for revenue and growth. 

Join us and and learn how to create experiences that benefit both visitors and residents in your destination!

Presented by TrueOmni as part of Destinations International's Community Alignment & Engagement Series for 2024. 

Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

Destination organizations must focus on key metrics and real-time data measurement when monitoring their campaign performances. This enables them to improve marketing efforts and create impactful strategies that resonate with their targeted audience and maximize their reach. Equally important is understanding the true economic impact of these destination marketing initiatives, which is crucial for evolving strategies and driving advocacy. Join us as we explore the marketing approaches and strategies that several destination organizations have implemented to confidently navigate the ever-evolving landscape.  We will delve into the winning strategies, measurement tools, and metrics used in these campaigns, highlighting success from both US and international destination organizations. 

Presented by Amadeus Hospitality as part of Destinations International's Success Measurements for 2024. 

Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

Destinations International strives to make our members and their destinations successful. We inform, connect, inspire and educate our members to drive destination economic impact, job creation, community sustainability and quality of life through travel. We are pleased to offer this webinar during membership spirit week to help our members rediscover key membership benefits and give both new and existing members the chance to explore resources that will enhance their membership with Destinations International. 

The impact of sports events on our communities and destinations has never been more significant, and it continues to grow exponentially. While there’s often a general awareness of these events, it’s time to go beyond that and truly quantify the real impact they have. Join us as we dive into best practices for measuring and reporting the impact of sports events. You'll also hear how other destination organizations are leading the way in doing this. Plus, discover how over 300+ destinations are leveraging the Event Impact Calculator (EIC) to effectively communicate the value of sports events to their communities.

Presented by Destination International and Tourism Economics as part of Destinations International's Advocacy Tools Series for 2024. 

Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

Unlock the true potential of sponsorships for your destination organization! During this BizOps Virtual Roundtable, experts will share strategies to transform sponsorship programs into powerful tools for expanding your organization’s reach and impact. Our expert panelists will cover:

• Expanding Sponsorship Options: Go beyond traditional cash sponsorships with in-kind donations, colunteer support, co-branding initiatives, and cause-marketing campaigns.
• Building Brand Awareness: Use sponsor networks to elevate brand awareness, amplify your message, and grow your audience.
• Finding Ideal Sponsors: Research and target businesses that align with your mission and audience, and develop a prospect list to approach potetial sponsors with confidence.
• Negotiation Tactics: Craft mutually beneficial sponsorship agreements, communicate your value effectively, and structure sponsorship packages to secure the resources your organization needs.

This session is ideal for leaders in business development, finance, marketing and communications, and anyone eager to optimize resources and build strategic partnerships for their destination organization. Join us to learn how to attract the right sponsors, develop innovative and lasting partnerships, and drive greater, sustainable impact!

Important Note: This opportunity is only available for Destinations International members.

Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

Join top marketing leaders from Visit Fort Worth, Ocean City, and Discover DeKalb as they delve into the powerful impact of sports takeovers within their media strategies. This dynamic webinar will explore how to strategically leverage key sporting events—from regional tournaments to national championships—while establishing a lasting presence at iconic stadiums throughout the season. Our expert panel will share their insights on aligning their tourism brands with the energy and passion of sports, creating immersive campaigns that captivate fans, drive brand awareness, and inspire travel.

Presented by Carvertise as part of Destinations International's Technology & Digital Marketing Series for 2024. 

Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

Incentive travel represents $112 billion in spending, roughly 8% of the global business events industry. Investment per participant also far exceeds other business events at an average $5,000 per participant. So how can destinations attract and win more of this valuable business? During this informative webinar, we will share the latest findings and major takeaways from the Incentive Travel Index, the annual study from SITE and the Incentive Research Foundation. Join us and discover the key trends and priorities of today’s incentive program clients and unlock the potential of incentive travel for your destination!

Presented by the Society for Incentive Travel Excellence (SITE) as part of DI's Business Events Series for 2024.

Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.