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Social Impact Virtual Roundtable Series: Demonstrating Social Impact - How Data Can Drive Measurable Change for Destinations

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Tourism is more than an economic driver—it's an engine for intentional and community-centered change. As destinations seek to demonstrate social impact through fostering trust and fueling economic growth, leveraging measurable outcomes becomes essential. 

This virtual roundtable will bring together leaders from across the industry to explore how destinations can use data to tell their impact stories. Framed around the four pillars of Social Impact—Economic Growth and Opportunity, Community Impact and Wellbeing, Responsible Tourism and Stewardship, and Access and Participation—each panelist will share real-world examples, tools for measurement, and the tangible outcomes of their work. Attendees will engage in breakout discussions and leave with practical insights, renewed inspiration, and a deeper understanding of how data-driven strategies can showcase tourism as a force for good.

Important Note: This opportunity is only available for Destinations International members. 

Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

Patrick Harrison

Chief Marketing Officer

Visit Tampa Bay

Jeremy Loveday

Executive Director of Public Affairs, Destination Stewardship and Sustainability

Destination Greater Victoria

Hunter Carpenter

Director of Community Relations & Partnership

Visit Sarasota

Danny Guerrero

CEO and Founder

The Culturist Group

Sophia Hyder Hock (Moderator)

Chief Impact Officer

Destinations International

Ava Wells (Moderator)

Social Impact Manager

Destinations International

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Demonstrating Social Impact - How Data Can Drive Measurable Change for Destinations
04/29/2025 at 11:00 AM (EDT)  |  60 minutes
04/29/2025 at 11:00 AM (EDT)  |  60 minutes