Mastering the Event Impact Calculator Event Types

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Recorded On: 03/20/2024

Are you unfamiliar with certain Event Types in the Event Impact Calculator (EIC)?

The EIC is comprised on 17 distinct Event Types spread across four modules: Meetings, Sports, Festivals, and Local Events. While most are familiar with the broad categories, differences and overlap between Event Types, such as Testing/Education Local Events, Film and Award Festivals, Adult Amateur Sports, and Business Meetings can be subtle. This webinar will provide tips on how to match similar events to one of the 17 Event Types in the EIC.

Join us for this informative webinar to:
• Gain a deeper understanding of all 17 Event Types: Explore their unique characteristics, behavioral patterns, and similarities.
• Navigate the EIC with confidence: Learn how to effectively use different Event Types for accurate impact analysis.
• Unlock the potential for interchangeable use: Discover scenarios where specific Event Types can be strategically substituted.

Don't miss this opportunity to become an EIC expert!

Presented by Destinations International and Tourism Economics as part of Destinations International's Advocacy Tools Series for 2024.

Please note that attendance at a Destinations International webinar is eligible for one (1) CDME Continuing Education (CE) credit. Credit can only be earned through live virtual attendance. Watching recorded webinars does not count toward CDME CE credit.

Chris Pike

Director of Impact Studies

Tourism Economics

Chris Pike has 20 years of experience as a professional economist with the last 15 focused on the tourism sector. As the Director of Impact Studies at Tourism Economics, Chris is responsible for measuring the economic impact of tourism activity – both broadly and for specific initiatives and projects. He works with dozens of state and local tourism offices and manages a series of ongoing consultancy projects related to the tourist sector. For our EIC webinar series, Chris serves as the expert on Destination's International's Event Impact Calculator and helps us understand this tool and its relevance for our industry.