Includes a Live Event on 10/28/2020 at 11:00 AM (EDT)
The Event Impact Calculator Bootcamp is a four-part educational series designed to get you in the best shape to evaluate and elevate the value of events to your destination. The series includes the foundation of destination economics, breaking down the EIC output report, learning from EIC super users, and sharing your calculations with stakeholders.
Director of Impact Studies at Tourism Economics
Chris Pike has 20 years of experience as a professional economist with the last 15 focused on the tourism sector. As the Director of Impact Studies at Tourism Economics, Chris is responsible for measuring the economic impact of tourism activity – both broadly and for specific initiatives and projects. He works with dozens of state and local tourism offices and manages a series of ongoing consultancy projects related to the tourist sector. For our EIC webinar series, Chris serves as the expert on Destination's International's Event Impact Calculator and helps us understand this tool and its relevance for our industry.
Andreas Weissenborn (Moderator)
Senior Director of Research & Advocacy
Introduced to the world of destination organizations by a random internship application to Visit Baltimore (then known as Baltimore Area Convention & Visitors Association), Andreas Weissenborn began an unexpected career into hospitality that left him with a continued passion towards the tourism industry.
Weissenborn spent just short of 11 years with Visit Baltimore helping with its Research, Technology, and Information Systems across the organization. In 2017, he joined the Association on behalf of a Destinations International Foundation initiative to be a dedicated research source for Destinations International.
Alyssa Poulin (Moderator)
Product Engagement Manager
An advocate for authentic travel experiences that serve both residents and visitors, Alyssa Poulin is Destinations International's Product Engagement Manager. Dedicated to serving destination professionals in their quest to craft sustainable destinations, she believes in the power of sustainable travel. While obtaining her Masters in Tourism Administration at The George Washington University, she provided destination development research and consultation for tourism organizations across the US, Europe, and the Caribbean.
In her previous role as the Sales Manager for a portfolio of four Marriott hotels, she directed sales for the corporate, government, and tour and travel market segments. Prior to that role, she ran the Certified Tourism Ambassador Program at the Journey Through Hallowed Ground National Heritage Area and National Scenic Byway. In this capacity, she trained and managed membership of over 600 frontline hospitality employees while promoting the region as a visitor destination.