As a new school season begins for many, what better time to get Back to the Basics with the Event Impact Calculator (EIC). Join Destinations International and Tourism Economics for an overview and refresher on the EIC tool and to learn what is new and upcoming. Bring your questions and come ready to learn!

​Join us and our partners at Tourism Economics on Wednesday, May 18 at 11:00am Eastern for a thorough overview of the Event Impact Calculator. See what all the talk is about, refresh your knowledge and understanding, and get all your questions answered.

As the world recovers from the effects of the Covid-19 pandemic and the resulting slowdown of global travel and business events, destination leaders have had a rare opportunity to reflect on the impact of our industry on our communities—and a chance to rebuild in a way that is mindful, strategic, collaborative, and intentional. Join Jane Cunningham, Andreas Weissenborn and the team at Oxford Economics to hear about the Event Impact Calculator (EIC). Celebrating ten years, the Event Impact Calculator measures the economic value of an event and calculates its return on investment to local taxes. Armed with this information, destination organisations are better prepared to tell the story of their destination through data and make the case to policymakers and stakeholders for the ongoing development and growth of the events and meetings sectors.

Join us as Andreas Weissenborn and Chris George as they share how the Event Impact Calculator (EIC) can help your organization calculate the value of events to your destination. This live demonstration of the EIC from within the Simpleview platform will help you understand how the tool works and covers all four modules: Meetings, Sports, Festivals, and Local & Public Events (LPE).

NEW DATE: Join us for a best practices session to discuss usage and output of the EIC Local & Public Events (LPE) Module.