Why Placemaking is Now Place Marketing with Chris Fair
Recorded On: 07/07/2020
The term “placemaking” is often used in the conversation around destination development, yet few destination organizations have a clear understanding of what it entails and how it can be implemented. During this webinar attendees will learn what placemaking is, the various types of placemaking and how destinations can utilize placemaking to attract visitors, residents and additional funding.
President of Resonance Consultancy,
As president of Resonance Consultancy, Chris leads a team that has completed more than 100 research, tourism planning, destination branding and placemaking projects for countries, cities and communities around the world. Chris holds a Masters degree in Studies of the Future, is Chairman of the Urban Land Institute’s Travel Experience & Trends Council and a member of Project for Public Spaces Leadership Council.