How to Win Events and Improve Community: Building Bridges Through Sports

Includes a Live Event on 12/08/2021 at 1:00 PM (EST)

Sports events are the bridge between tourism and community development. Hosting sports events to attract visitors creates many opportunities for residents to live, work and play. Join us to learn why destination organizations should expand their definition of success to embrace Community Shared Values, why sports tourism should be included in those values, and how visitors can fund sports events and facilities to help build a better community.